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Right here, right now with EDM

(Posed by guest blogger, James Taylor) Richard Higginbotham wrote a nice little post over on mycustomer.com called "Right here, right now: Event-triggered marketing". The use of enterprise decision management or EDM to deliver on this kind of customer-centric, event-based marketing...

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Enterprise Decision Management and the future of application development

(Posed by guest blogger, James Taylor) I read an interesting paper by Joseph Feiman of Gartner today - Prepare for a Paradigm Shift to Automated Application Development. This is described as "maverick" research but I thought it was pretty compelling....

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Many business trends lead to EDM

(Posed by guest blogger, James Taylor) Mike Schaffner had an interesting post this week on 8 Business Technology Trends. I was struck by the power of Enterprise Decision Management to deliver on the promise of no less than half of...

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BEA on Event Driven Architecture Sounds a lot like EDM

Yesterday BEA Systems released a white paper summarizing their findings of a customer study regarding Business Process Management (BPM). The paper is titled “The State of the BPM Market – Business and IT: Solving Process Problems Together.” BEA also culled through numerous analyst and other industry expert insights to narrow in on the key trends driving adoption of BPM related technologies. There were two especially notable items in the report that show an Enterprise Decision Management (EDM) approach to operational decision automation, connection and improvement is becoming an increasingly mainstream concept – even if the term EDM isn’t the label.

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Here's another great reason to go to InterACT

(Posed by guest blogger, James Taylor) Regular readers will know about InterACT - Fair Isaac's forum on smarter decisions. This is a great event for anyone interested in predictive analytics, decision management, banking and insurance to name just a few...

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Call for Presentations - the new EDM Summit

How are you integrating business rules and analytics? How are you adding intelligence to your business processes? How are you putting analytics to work in your operational systems? How, in other words, are you using Enterprise Decision Management (EDM) to...

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Adaptive Business Applications with EDM

(Posed by guest blogger, James Taylor) I have been thinking about adaptive applications recently and about what makes an application adaptive (see my twitter stream for instance). This seems like an important topic as people throw "business agility" and "agile...

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EDM Helps Minimize Trade Offs Between Application Maintenance and Strategic Initiatives – So Says Forrester Research

While Enterprise Decision Management (EDM) is not called out specifically in Forrester Research’s January 28 report, “The State Of Enterprise Software Adoption: 2007 To 2008,” it describes issues top of mind among technology executives addressable with EDM technologies, such as Business Rules Management Systems (BRMSs). The report is based on results of a survey of 1,017 IT decision-makers in North American- and European-based enterprises.

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Decision Management Flavors

(Posted by guest blogger, James Taylor) One of the challenges in defining a market space is what to call it. While this may seem like a trivial matter, it affects how people talk about the market and is crucial in...

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The 2008 Rexer Analytics Data Mining Survey

(Posted by guest blogger, James Taylor) Karl Rexer sent me this year's Data Mining Survey and asked me to ask my readers to please participate in it this year. Last year he got some great results which I discussed on...

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